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Business plans do not win investors or secure loans, people
do! Your business plan is therefore only as good as the people who
implement it, and the commitment it communicates. Business plans
without ownership will fail. If it is the consultants plan,
it simply will not work. Restaurant Solutions is sensitive to this
reality, and we therefore work closely with new restaurant operators
to support them in bringing their dream to life. Our collective
experience as both restaurant owners and consultants affords us
the ability to assess the feasibility of your concept, and to create
realistic assumptions in the areas where the battle is won or lost:
your projected sales, food cost and associated labor.
Real Estate Site Criteria, Location Assessment and Lease Negotiation
If you have not yet located or secured a location for your new restaurant,
are seeking an additional site, or a planning to roll-out a multi-unit
concept, then we can support you in developing concept specific
site criteria, locating a suitable location and negotiating a favorable
long term lease which maximizes landlord contributions to leasehold
improvements.
Restaurant Marketing Services
After Operations and Finance, you have the third leg of the triangle,
Marketing. It manages effective market research, turning reliable
data into actionable strategies and tactics. Marketing directs all
communication techniques and vehicles, from 'brand positioning'
to advertising, media, menu communication, PR, promotion, direct
marketing and Neighborhood Marketing.
Restaurants don't just sell food and beverage; they are in the
'memory creation' business. Marketing orchestrates that memory through
a "4-Wall Marketing" process. A successful restaurant
communicates the right brand message in the correct places at the
appropriate moments, by managing what guests see, hear, smell, taste,
or touch so they take away the message and memory the restaurant
wants to share. Restaurant Solutions provides this expertise.
Implement (or Improve Existing) Restaurant Operations Procedures
We use the term "restaurant operations" to refer to the
people side of your business. This category is broad in scope but
has one common element
people.
Restaurant Solutions places great emphasis on the importance of
training your staff (both kitchen and front of house) as well as
developing your management team to perform in a way that is consistent
with both your financial goals and to create a stable restaurant
environment where your entire staff is empowered to perform at their
peak. To this end Restaurant Solutions provides Hiring and Administrative
procedures to guide you, creates customized operations manuals to
support you, and perhaps most importantly offers on site support
to coordinate and implement the entire process.
Implement (or Improve Existing) Restaurant Financial & Management
Controls
No matter how brilliant the concept, no matter how exquisite the
food or how attentive the staff, no restaurant will achieve long
term success without a solid system of financial and management
controls in place. Remember, you are in business to make money,
and the profit margins in this business are thin. From "day
one" you need to establish an integrated set of controls to
insure that your Prime Costs (food and gross labor) are going to
be in line with sales.
These controls begin with your POS system and the specific information
that it is programmed to report. From there we develop ordering/inventory
systems and controls, procedures to "engineer" your menu
to produce maximum gross margins, methods to optimally schedule
every labor hour of each day to produce labor costs in line with
projected sales, and simple systems to track and record daily and
week-to-date sales, labor and purchases. These reports enable management
to proactively manage your business now and not next month when
the profit and loss statement for the prior month is completed.
Restaurant Solutions also provides full accounting and computer
support; from selecting, installing and setting up an appropriate
accounting software application for your operation to a complete
training program for designated management who will assume day to
day financial responsibilities. We also provide computer network
and IT support for more sophisticated financial operations as well
as for multi-unit organizations.
Turn-Key Restaurant Creation Services
Our Turn-Key Restaurant Creation service is where Restaurant Solutions
distances itself from the field of restaurant consultants. We step
into your operation, roll up our sleeves and take charge of the
entire process; from concept and menu creation to being your management
staff prior to and after the restaurant opening. We are your "go
to" for every conceivable aspect of the implementation of your
project. All of the services outlined above plus more are included
when you sign us up to take on this task.
Short and Long Term Restaurant Management Contracts
Our on-going management services have been most often utilized in
our Golf Facilities projects. After providing Turn-Key Restaurant
Creation Services, we can offer clients both short and long term
contracts to manage the facility on your behalf. Fees for this service
can be fixed or performance based. Either way, Restaurant Solutions
provides the Management team to operate your restaurant, and takes
the management burden off of your shoulders.
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